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Wednesday, February 17, 2016

TORY BURCH FALL/WINTER 2016 Hair by Guido, Redken Global Creative Director

TORY BURCH FALL/WINTER 2016 Hair by Guido, Redken Global Creative Director:


“Tory Burch’s show is a nod to the 70’s in a very modern way. She has an easy idea about beauty – almost like a woman in a movie. Nowadays, to do sophisticated hair, it has to be easy, whether a knot or ponytail. This idea of ease with your hair is very much still on trend. My key product for this show is Redken’s wind blown 05 which helps to create this understated yet chic look. I used my fingers instead of a comb to part the hair so it appears more natural-looking, and then secured the hair into a ponytail which I texturized with wind blown 05 to add more control to clean hair. With messy hair, it’s all about the intention; this look can easily be gym hair but when paired with the right dress, it becomes something special. The ease of your hair will make you look super sophisticated and current, it’s important not to overthink it.” – Guido

GET THE LOOK 

1. Starting with dry hair, use a blow dryer to briefly dry hair around the hairline to create a clean line. 

2. Spray Redken wind blown 05 dry finishing spray all throughout hair for added volume and texture. 

3. Using your fingers, create a clean middle part and pull hair back into a low ponytail. Secure hair with an elastic. 

4. Generously spray ponytail with Redken wind blown 05 dry finishing spray for added grip and an airy texture. Gently pull hair on sides of the head and top of ponytail to release tension and create a subtle lift. 

5. Twist the ponytail into a loose, low knot and secure with several pins, leaving out the ends to create a messy finished look. Lightly mist the knot and hairline once more with Redken wind blown 05 dry finishing spray for added structure. Pull out small strands of hair around the face to loosen the finished look. 

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Electrofries.